FormHuntsman

Nonprofit form templates

What this page includes

Use this as a quick starting point for building a higher-converting Nonprofit lead form: the best fields to ask for, example questions, and simple tests that improve conversion without redesigning your whole site.

Recommended form fields

• Full name
• Email
• Phone (optional)
• Interest type (donate, volunteer, partner, attend)
• Location / ZIP code (optional)
• Availability (for volunteers)
• Skills / interests (optional)
• Message (optional)

Example questions to include

• How would you like to get involved (donate, volunteer, partner)?
• What causes or programs interest you most?
• {'If volunteering': 'what days/times are you available?'}
• Any skills you’d like to contribute? (optional)
• What’s the best way to follow up with you?

A/B test ideas worth trying

• Test CTA: Volunteer now vs Get involved
• Test multi-step flow (choose interest first) vs single form
• Test adding impact stats near form vs none
• Test optional phone field vs required phone
• Test shorter message box vs longer "tell us more" prompt

Run these tests with FormHuntsman

FormHuntsman helps you scan existing pages, track form changes over time, and ship experiments faster without rebuilding your site.